6 years after serving as teen allied bomber command burma, norman macrae met von neumann while sceonded to NY by te economist. Von neumann said will you teach journalists world's ,ost valuable question: what goods will peoples do with 100 times more tech every decade 1030s to 2020s; aftre 40 years at The Economits dad and my book's readers 2025 report voted for edtutech as sustainability's best chnace- so in new york of 2022 whose alumni for edutech good can make younger half of world the sustainability generation not the extinction generation? your nominations are welcome chris.macrae@yahoo.co.uk

Saturday, March 5, 2016


TELL EVERYONE CAMPAIGN 2015

Project Everyone’s launch project in September 2015 set out to make the Global Goals famous around the world. We reached 3 billion people in the 7 days after the Goals were agreed through these key activities:




The World’s Largest Lesson was shared in over 160 countries and translated into 30 languages for millions of children.


The World’s First Global Cinema Ad produced by Aardman and voiced by Liam Neeson and Michelle Rodriguez premiered across 34 countries through SAWA.

https://www.youtube.com/watch?v=Ob-K-dECobE


A highlights show from the Global Citizen Festival headlined by Beyonce and Coldplay was broadcast in 150 countries

https://www.globalcitizen.org/en/


Global icons like Stephen Hawking, Daniel Craig, Jennifer Lawrence, and Meryl Streep contributed to the crowdsourced film 'We The People’

https://www.youtube.com/watch?v=RpqVmvMCmp0


Mobile operators text almost one billion people about the goals and spread the word to 5.2 billion customers

https://sdgsinaction.com


The Global Goals took over 20 of the biggest online sites and 1.3 million people shared #globalgoals on social.


Over 250 million people engaged via Radio Everyone in 75 countries with 600 radio partners

http://www.globalgoals.org/radio-everyone/


‘Invisible man’ artist Liu Bolin created a new art piece by camouflaging amongst 193 UN countries’ flags


140,000 Posterscope sites across the world spread news of the Global Goals


Usain Bolt, Gareth Bale, Arsenal FC and countless others posted ‘Dizzy Goals’ on YouTube leading to over 250 million views.


To mark the agreement of the Goals, we video mapped the UN building with a projection highlighting the 17 Goals.


Flags representing each of the 17 goals were sent to iconic location, to represent the highest, furthest and lowest points around the globe.

Global Goals Campaigns

CASE STUDY
Project Everyone is a not-for-profit creative communications agency. We have a track record of working with businesses, NGOs, UN Agencies and the creative industries. We create campaigns, short films, multiplatform content, convene partners, work with influencers and put on unique events.

Campaign Supporters

Be the first generation to end extreme poverty, the most determined generation to end inequality and injustice and the last generation to be threatened by climate change.

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